Could timing be a factor in getting a better deal?

If you are on the verge of shopping for a new or late-model used vehicle, some recent research from TrueCar may interest you – and even lead you to some savings. TrueCar, which monitors both U.S. auto dealer sales and dealer incentives and discounts, says that Monday and Thursday are the ideal days of the week to buy. Fewer buyers head to dealerships on those two days than any other, and the average sales discount off MSRP is slightly higher (8.1% compared to 7.5% on Sundays).

Fall and winter may be the right season to arrange a car or truck purchase. October is when dealerships tend to offer their biggest discounts on full-size pickups. November sees the deepest discounts on compact and mid-sized cars. Markdowns on luxury and mid-sized SUVs tend to be largest in December. Also, New Year’s Eve and New Year’s Day are often the very best days of the year to buy. TrueCar found an average discount of 8.5% off MSRP on January 1.2

Mike Moffitt may be reached at ph# 641-782-5577 or email:


This material was prepared by MarketingPro, Inc., and does not necessarily represent the views of the presenting party, nor their affiliates. This information has been derived from sources believed to be accurate. Please note – investing involves risk, and past performance is no guarantee of future results. The publisher is not engaged in rendering legal, accounting or other professional services. If assistance is needed, the reader is advised to engage the services of a competent professional. This information should not be construed as investment, tax or legal advice and may not be relied on for the purpose of avoiding any Federal tax penalty. This is neither a solicitation nor recommendation to purchase or sell any investment or insurance product or service, and should not be relied upon as such. All indices are unmanaged and are not illustrative of any particular investment.

Michael Moffitt is a Registered Representative with and Securities are offered through LPL Financial, Member FINRA/SIPC. Investments advice offered through Advantage Investment Management (AIM), a registered investment advisor. Cornerstone Financial Group and AIM are separate entities from LPL Financial.  


2 – [3/31/17]

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